Being in the womens fashion industry for many years and now submerged in childrenswear, I’ve seen many brands launch with a big bang and then gone the next season. But Goatmilk has been that brand that sticks to what they believe in, through and through. Each season becomes stronger than the next. Goatmilk was created from a desire to dress children in beautifully crafted, simple clothes. Inspired by European classics, form to follow function and quality to be the foundation. Goatmilk Kidware offers a pared down collection of children’s underwear. Back when they launched in 2011, I did an interview with the designers Tania and Roland. I asked them if they will ever add more colors to the collection, and their answer “We rather stay true to our initial concept to keep basic colors”. And they did just that! And because they are who they are , I as a mom keep going back for the same essentials season after season.
I attended a pop up shop with a few of my favorite designers a few months ago and purchased these matching outfits for the kids. I didn’t think I was the type to match my children, but Goatmilk pieces are a must-have and coordinating the kids once in a while is so much fun. My kids are super comfy in their 100% organic, prewashed cotton pj’s.
The weekend before Gemma was born, I wanted to get some pregnant shots in with Ryder and Siella. I am so happy I got this little session in with them because she wound up arriving the very next day.
SITC was not compensated for this post but did receive samples.