facebook pixel
Instagram Facebook-f Twitter Youtube Pinterest Icon-tiktok Amazon Rss
Search
Close this search box.

Kids Shopping File: Carousel New York

It’s always fun and exciting when a new children’s shop online opens. While I love in-store shopping, as it’s my form of therapy, I do find it hard to find the time to actually get to the store. Online shopping is the next the best thing, and I love having sites in my back pocket that I know I could turn to for cool and fashionable clothing. SITC had a chance to speak with new site, Carousel New York’s owner Shin Fen and we are so excited to be offering $100 GIFTCARD to shop on Carousel New York’s online shop.
photo 4
Siella wearing The Brand grey leggings.
When and why was Carousel New York launched?
Carousel New York was launch in the fall of 2013.
I’ve been preparing for this store for the past 3 years, ever since my daughter was born.
Being a mother definitely changes me a lot, from life style to my shopping dynamics.
I spend more time searching for the cutest pair of baby leggings than a pairs of new skinny jeans for myself.
I collected a long list of bookmark links in my laptop, from kids fashion blog, European web shops for kids, kids toy shops, to kids travel sites. As my passion has always been in fashion and trends, being a mother just took this passion to a slight turn into kids fashion. I enjoy doing extensive research online, learning and discovering all these talented designers and great brands from all over the world.
The Carousel New York idea got serious after my daughter got accepted to a full-time preschool last winter. I started reaching out to brands and working with a web designer to build the website. It was definitely a very rush project with lots of unexpected accidents, but I’m glad I did it.
 

photo 1 Ryder is wearing Indikidual Bert long sleeve tee

Where are you based, and is there any plans for a store front?
As the name suggested, Carousel New York is based in New York, where me and my family live.
For now we only have the website and also a very small showroom/office/storage in the West Village, right next to the Children’s Museum of Art.
Having a store front was actually my original plan. I actually had a neighborhood in my mind already. However, since I was a full-time mom for the past few years so we decided to make the transition slow and keep things manageable for now. I think it is easier for me and my family to get used to the idea of me having a job. But yes, I do want to have a store front to showcase all our beautiful selected items and I believe there is still a group of shoppers who prefer to shop in stores even though the eCommerce is so popular and convenient nowadays.

photo 1 copy

The Brand Peplum top 

Can you tell us about some of the brands you carry on the site? 
We are carrying 13 new brands for this Autumn-Winter (AW2013) seasons. I love all them and I’m very happy with all our selections;
Macarons has its very unique textiles that you rarely see elsewhere.
Tinycottons is a new brand from Spain and they make the cutest and sofest baby onesies.
Patachu is a Japanese brand that I accidentally found it while searching for a new dress for my daughter 2 years ago. It definitely has some Japanese touch in its clothing styles and the textiles they use.
Velveteen makes lovely clothes for girls. We are receiving its Holiday Collection next week and can’t wait to put them online.

photo 2

What are some of the trends you are seeing for holiday?
– Animal pattern
– Matellic color
– Always pastel pink for girls
– Bows
– Lace

photo 2 copy

What is next for Carousel?
I got to say, I’m very excited about the SS2014 collections since I have more time preparing and buying for the next season. We will have American Outfitters, Molo Kids, Munster Kids, Eleven Paris, Louise Misha and a lot more. I love learning about new brands so introducing my discoveries to my shoppers will always be very important to me. 
I want to establish an image for Carousel New York as the store that carries exciting, diverse, and high quality kids clothing and accessories. Also, as we are so new, we are always working on improving our website and customer services. We want to make the site content more attractive and useful to our visitors. We want to make sure the navigation is easy and clear for everyone. We want to make sure we always packing orders the way we love to receive our own packages. We want to make sure we have enough time to attend every customer requests. Just a lot more to improve!!
Also, before we are able to have our own store front, I want to have a showroom that is big enough for people to come visit. It is a space for those who wants to learn more about the clothes they see on the website. I know our items look pretty nice from the pictures, but I’m very confident that you will be way more impressed when you get to see them in person.

 

photo 3

 

For more information visit www.carouselny.com

SITC was not compensated for this post but did receive samples. 

You Might Also Like

Join The Conversation - Comment Below

62 thoughts on “Kids Shopping File: Carousel New York”

  27. Stella

    What an amazing giveaway. Thank you so much Brianne. I love everything on the site but if I had to choose one, I would say the Shampoodle.

    Reply

Leave a Comment

Your email address will not be published. Required fields are marked *

Follow @strollerinthecity

Brianne In The City Episode 21 - I’m talking all...

6364 50
Open
Brianne In The City Episode 21 - I’m talking all about fall trends! Would love to hear your favs??? #brianneinthecity #falltrends #fallfashion #fallvibes

The holidays are coming up and since I love to ...

5116 66
Open
The holidays are coming up and since I love to host my friends and family, I always turn to Wine365 for the best options. @wine_365 makes it such an easy way to try luxury wine in such a simple way! They offer a subscription service where experts choose options for you and everything gets sent right to your door. You can get a Beginner’s Bundle for $70/month or go for the Cellar Sampler Wine Subscription for $200/month. I love that I don’t have to stroll down the wine aisle at a store with tons of questions. They let you learn about wine and have exclusive options available, which I think is a really cool feature. With direct access to some of the most amazing and well-respected wines in the world, you can learn all about the Kobrand Corporation on Wine365’s site while getting paired with some delicious options for your next shipment. This is a great option for the holidays and a must-have for hosting any friends and family! Sharing my code BRIANNE for 15% off your next purchase on Wine365! Cheers! 🍷 #ad

#SnugglePartner My laundry routine is a staple ...

6204 65
Open
#SnugglePartner My laundry routine is a staple part of my day. I’ve used @snuggle_bear for as long as I remember because their Blue Sparkle® line is so fresh! The fabric softener keeps clothes and sheets feeling incredibly soft and smelling fresh. I finish off my laundry routine with the dryer sheets to help reduce wrinkles and static. Target Circle Week is coming up and you can save big on the Snuggle® products you love! Get a $1.50 coupon off select Snuggle® products. Plus get a $15 gift card when you spend $50 on select home care products. Visit Target.com for details. It’s the perfect excuse to stock up on your laundry essentials! #TargetStyle

Visiting the Palace of Versailles is like stepping...

6433 86
Open
Visiting the Palace of Versailles is like stepping into a world of French Royalty. Inside, the Hall of Mirrors takes your breath away, its immense size and sparkling reflections offering a glimpse into the extravagant life of the court. Every corner of Versailles tells a story of history, power, and luxury, truly magical. 🫶🏼 #versailles #versaillespalace #paris #paristravel #marieantoinette #letthemeatcake

Had to do it! 🇫🇷🥐

#iminparis ...

6344 72
Open
Had to do it! 🇫🇷🥐 #iminparis #paris #dontyouworry #sitc #parisstyle #parisisalwaysagoodidea

Paris is always a good idea 🇫🇷! Touched down...

6212 52
Open
Paris is always a good idea 🇫🇷! Touched down Thursday and hit the pavement running. Here are just glimpses but more to come, including a Girlfriends Guide to Paris! 🫶🏼 #paris #parisstyle #parisguide #sitcgoesparis #travel #travelcreator

#AD Between my work, scheduling appointments, and ...

6230 116
Open
#AD Between my work, scheduling appointments, and activities for my kids, I know I’m keeping my eyes busy. These days, even working on my computer or watching TV can sometimes feel difficult. There’s no question that my lifestyle, including the time I spend on screens, may be playing a role in my journey with dry eye, an increasingly common condition that impacts approximately 150 million U.S. adults. A new survey conducted by the eye care experts at @BauschLomb found that dry eye can be challenging to manage and may impact daily activities like working, driving, reading, watching TV, and spending time on electronic devices. In fact, 12% of dry eye sufferers indicated that they think about their eyes 10 times a day or more! The same survey found that a majority of people might not even realize eye symptoms may be associated with eye dryness. People experiencing symptoms of dry eye—tiredness, itching, watering, redness, fluctuating vision, and a scratchy, gritty, tired or heavy feeling—should visit an eye doctor, as dry eye may get worse over time and possibly lead to dry eye disease. An eye doctor can provide appropriate relief options, which may include over-the-counter eye drops, prescription medications and/or nutritional supplements. Bausch + Lomb’s “Know Your Dry Eye” website has been a helpful educational resource, and I’ve been sharing it with my friends and loved ones to make sure they know the facts and take any necessary steps to help keep their eyes healthy. Learn more about the causes and symptoms of dry eye and how you can take action at KnowYourDryEye.com. #KnowYourDryEye #DryEye #DryEyeAwareness

#AD Fall is around the corner, and I am focusing ...

6844 118
Open
#AD Fall is around the corner, and I am focusing on my wellness now that the kids are back in school, and I have more hours to myself. I love Haleon products, and always make sure to have Tums Chewy Bites on hand in my cabinet as well as Centrum Gummy Vitamins. Would Love to hear what your wellness routine looks like! #HaleonPartner #Haleon #WellWithinReach #livehealthiHER #tums #centrum @centrumusa @tumsofficial @haleon

Come with Siella and I for the ultimate mother ...

8775 108
Open
Come with Siella and I for the ultimate mother daughter masterclass with @saiebeauty. Last week was Climate Week and I’m so excited to share Saie’s Climate Initiative announcement which states: 1. recovering 5 million pounds of plastic in the next 3 years 2. achieving a carbon net zero by 2039 3. Assembling an all women board of experts. We also had the most epic master class, tried a few new colors that will launch in their holiday gifts sets and left feeling beyond inspired and cannot thank @saiebeauty enough!!! 💄🫶🏼🌎 #saiebeauty #saie #climateweek #cleanbeauty #beauty #motherdaughter #nycmom

This past friday my friends and I attended the ...

6479 109
Open
This past friday my friends and I attended the @stadiumchefseries at @citifield. Supporting the @beardfoundation, this event builds awareness and education to their Good Food for Good® mission. It was a 10 out of 10 night and truly unforgettable and we were blown away by all of the talented chefs! Happy to share the next series is October 5th in Washington, DC. I’ll leave the link in my bio here! #StadiumChefSeries #goodfoodgood #JamesBeardFoundation #citifield #nyc #nyccreator #foodie

I’m taking charge of my health and just went to ...

6574 77
Open
I’m taking charge of my health and just went to @nyphospital for my first heart health appointment with Dr. Julie Lynn Marcus. With a history of heart disease in my family, I want to ensure I am staying on top of my checkups and health. I’ve been a patient at NewYork-Presbyterian for what feels like forever and know I am in the best hands. They have become an excellent resource for my family and I on all things health related. Overall, my heart health is good for now, but Dr. Marcus is being extra thorough given my family history and I will be taking a few more tests over the next month. Stayed tuned for more, and in the meantime head over to NewYork-Presbyterian at the link in my bio for all of their exceptional resources and services! #NYPHospitalPartner #StayAmazing #HowIStayAmazing #ad

We recently finished our basement out east and now...

6196 82
Open
We recently finished our basement out east and now have a proper bedroom for guests. The final touch to the room were shades for the new window we installed. We decided to go with @selectblinds roman shades because they are incredibly easy to install. I went for the Coastal Roman Shades in Textured Ivory because it went perfectly with our beach vibe. With hundreds of options to choose from for color, fabric and style options, you can transform your space with little effort. Get your new blinds today at the link in my bio. #BlindsYoullLove #ad

Doing all the fall things and time to change out ...

6210 67
Open
Doing all the fall things and time to change out my favorite vase to 🍁🍃🍂 #iaminautumn #autumn #fall #sitchome

#SnugglePartner Snuggle® products are a constant ...

6401 111
Open
#SnugglePartner Snuggle® products are a constant in my laundry routine. 🧺 And now I’m happy to report my kids are at an age where they can help me with the laundry. Snuggle® has fabric softener to help soften and freshen, dryer sheets to reduce static cling and fight wrinkles, and crystals to keep your clothes smelling fresh for up to 12 weeks out of storage. Add these amazing smelling and incredibly fresh products into your routine for the new school year and make your own laundry rituals for back to school season. @snuggle_bear #BTSSnugggleEffect

Anyone looking to make the move to the suburbs? ...

6324 155
Open
Anyone looking to make the move to the suburbs? @suburbanjunglegroup is a real estate concierge service that has helped thousands of families in the city find a sense of community in the suburbs. Their team has over 600 commutable options in areas like Westchester, Long Island, Northern NJ and Connecticut to help you find your perfect place. What makes them stand out from all the other services is that they have great tips schools, walkability, commute times and so much more to help you find where your family belongs. They are now taking 2025 clients and it’s never too early to start planning for the future! 🏠 #suburbanjungle #realestate #movingoutofnyc #suburbs
Instagram Facebook-f Twitter Youtube Pinterest Icon-tiktok Amazon Rss

© 2020 Stroller in the City