SITC hosts Rose & Rex Shopping Event
When I heard Rose & Rex were holding a Pop-Up Shop at Kidville on the Upper East Side, I immediately knew that I wanted to be involved! Rose & Rex is a toy boutique, offering curated content and a selection of elegantly designed toys that promote imaginative play.
Rose & Rex feels imaginative play is the creative language of childhood that supports all facets of development. Every toy in their collection is thoughtfully selected by education professionals, teachers, and child development experts to foster well-rounded skill building. Their mission is to give every child an opportunity to play, which is why they Play It Forward with every purchase.
To kick off a new giving initiative with charity Second Chance Toys, Rose & Rex hosted a Moms Night Out shopping event with Peanut and Stroller in the City, at their pop up at Kidville on the Upper East Side. For every toy sold, they donated five toys via Second Chance Toys to children in need. The event, which included moms and online influencers from all over the NYC area, was a huge success.
It was great to see these toys that I’ve been tracking online in actual real life. I scooped up a bunch for this upcoming holiday season, and these purchases felt good, knowing that I was simultaneously contributing to Second Chance Toys.
I am a huge fan of everything on the Rose & Rex website, but here is a roundup of my favorites!
My girlfriends and I had some fun using the fun DIY props at the the photo booth that evening! Thank you again Rose & Rex, for inviting me co-host this super fun and special event!