Its already mid August, back to school is right around the corner and I will admit I’m not ready to let go of our carefree beach days. The gathering of school supplies and clothes has been a bit of retail therapy, which satisfies some of the end of the summer angst. I love shopping for the kids, and I feel that getting them new things, like cool clothes, new lunch boxes and backpacks make homework and long days of learning something to look forward to . This season, I was really excited to shop OshKosh. While in Atlanta for the Mom 2.0 Summit, I had the opportunity to visit the OshKosh headquarters, where I was introduced to the latest trends and inspirations, before they hit the stores.
OshKosh features all the major trends this year,while offering staple items for every youngsters wardrobe, incorporating denim, camo, bright colors and tom boy looks. Denim continues to shine through, and you can never go wrong with a great pair of skinny jeans. Camo can be found in tops, pants, jackets, and sneakers and for the girls too. I was happy to see OshKosh adding a category for yoga/sweat gear for girls, something I’m always in search for Siella. Plaids continue to be trending, and I love the red and blue button down for Ryder, seen above. Graphic tees are also another fun, must have for all my children, along with brights and neons for girls, like this long sleeve on Siella below.
OshKosh is an iconic brand that has been part of my household for as long as I can remember. It’s nice to see a brand that I wore when I was little, now on my children and I’m sure for generations to come. This back-to-school season, OshKosh will kick off the B’gosh Jeanius Campaign, partnering with KIDS and Donorschoose.org, to help local kids, teachers and schools thrive. This campaign runs now through September 17th, and OshKosh will match all denim donations with another item of clothing.
Ryder and Siella are psyched with their new OshKosh threads for BTS. Offering sizes for all kids big and small, they’ve really made themselves my one stop shop for all of my children’s clothing. I put together this little video of the kids having fun in their new pieces. It showcases the true meaning of childhood, exactly what OshKosh stands for.
For all SITC readers, present this coupon for your next purchase from OSH KOSH, to receive 25% off a purchase of $40 or more. Happy shopping, and happy back to school!