Keep Going #LikeAGirl This is a sponsored post. Thank you for supporting SITC!

For over 30 years, Always has been a champion of girls. The #LikeAGirl campaign helps girls feel like they have permission to fail by showing them that failure is okay, it is necessary to learn and grow. I have partnered with Always, on their new inspiring campaign, to help me broach this issue with my own girls, in hopes that they never feel scared, or let their fear hold them back.

During the summer months, I make sure my kids stay school-minded while on break. Before starting each day, I ask each of them to do activities from various worksheets, or just pick up a book, because the most important thing is reading. Reading was and is a huge focus for Ryder, and as of late with Siella too. She is eager to learn and loves school. I thought reading would come easy to her, but as time progressed, she seemed to be have some difficulty. Her personality is super strong, but for some reason she is so afraid of making mistakes, which effects her reading. It breaks my heart.

This fall, Siella started the first grade. First grade is huge because academics start to become a focus, especially reading. It is the foundation for all of the other subjects and if kids struggle to read, they may have trouble in other areas. Her reluctance to read worries me, but all summer long I’ve been encouraging her to try her hardest. I guess this smart and sassy little girl can feel fear too!

I want Siella to know that she can face her fears and gain the confidence and strength she needs to succeed in life. Something as simple as learning to read can make her feel paralyzed with fear—but if she can leave her comfort zone and challenge herself, she can become her own hero. If my girls know how to deal with fear and build their confidence now, by the time they reach puberty and the delicate teen years, when 50% of girls feel paralyzed by fear of failing, they will be fearless and keep right on going even when they face failure.

Looking back at my own childhood, I totally understand her fear. Girls are typically so much harder on themselves. In my early days of reading, I remember, vividly, reading aloud in class, and mispronouncing a word; not because I didn’t know it but because I just sounded it out incorrectly. Following a few chuckles from my classmates, I was mortified and terrified of reading aloud. This kept me from speaking in front of groups for the longest time. To this day, speaking on camera makes me super nervous, but I’ve replayed pieces over and over, and attempt to learn from them. I want to save Siella from this fear, but it is important for her to learn from these moments for herself. The confidence she will gain by succeeding, and overcoming this on her own will stay with her forever. Then she can use fear as fuel for future struggles.

From Olympic athletes to entertainers and public servants, there are so many incredible female role models who have faced set-backs along the way. They, too, learned from their failures, and in fact they saw these failures as reasons to work harder and keep going! Do you think Serena and Venus Williams won every tennis match? Oprah Winfrey was fired from her first broadcasting job! Failure is part of life and it makes us stronger. The Always #LikeAGirl campaign encourages girls to Keep Going, even when they fail, so they can learn and grow from the experience.

Join Always in the #LikeAGirl campaign and be a champion for girls. Was there ever a time you overcame your fear? Did you ever blame yourself or doubt your ability when things go wrong? Join me in the Always campaign and encourage your girls to Keep Going #LikeAGirl when fear holds them back!


About Brianne

Once a fashion showroom owner now turned mom and blogger/writer. I live in NYC with my husband, three children and enjoy our fast paced city life. My blog Stroller In The City boasts about city living, kids fashion and all things that are mommy. Being a mom doesn't mean you need to lose sight of the cool stuff.